Founded by Matthew White and Frank Webb in 2004, White Webb has spent the past 20 years creating distinctive spaces that showcase clients’ unique personalities, style, and appreciation for fine living. Rounding out the team is Senior Designer Kacie DeMaio, who has been with White Webb for more than a decade, bringing a unique point of view and masterful project management skills to our design process.
We are passionate about helping clients define their style or find a balance between conflicting ones. Our own design styles range from classicism to modernism, so we understand how to blend perspectives to create a unique aesthetic where everyone feels heard.
We’re excellent communicators, and we’re adept at managing projects with precision, attention to detail and flawless project management. We partner with our network of artists and artisans to deliver exquisite creativity and craftsmanship that is one-of-a-kind. We’re efficient in our process, effective team players and a favorite collaborator of architects, contractors, and consultants. We understand that every client has different priorities for their home, and we’ve mastered the art of listening to create custom spaces that perfectly reflect you.
Our approach is simple: we want you to feel like you’re our only client and that we can translate your vision perfectly by creating a home for you that transcends the ordinary.
Do You Know Your Design Style?
One of the first things we ask our clients is “what makes you happy?” because we believe interior design is most successful when it does the same. We love that every client is unique, but while most people know what they like, they struggle when it comes to defining a personal style. For couples, the process can be even more challenging, especially when partners don’t share the same interests. We’re skilled at helping clients define their style and blending opposing ones. We’ve found that most clients like a mix of old and new and, much like a shower regulator, we help you determine what spot feels most comfortable on that dial – tailoring a design that is uniquely yours.
Wondering How We Work?
Our process begins with a discovery call where we’ll get to know each other, what your dreams for your home are, and we’ll tell you more about how we can bring them to life. We’re thoughtful, reflective and ask a lot of questions to deeply understand your needs and desires. While we have a point of view, we don’t insist on our way or the highway. We’ll brainstorm together if you have a desire to collaborate, and if you prefer to take a hands-off approach, we’ll share plans and refine based on your feedback. We oversee every step of procurement and project management to transform the vision into reality and ensure every detail is executed to perfection.
MATTHEW WHITE
Interior designer and author, Matthew White was selected as one of the “AD 100” (Architectural Digest’s list of the 100 best designers in the world). Rather than being known for a specific look, he creates something new with every project. His passion for history is clearly evident in his work, while his partnership with Frank Webb (a modernist) presents a refreshing blend of old and new. Although their projects are stylistically diverse, there is a consistent sensibility within the work – warmth, comfort, beauty, quality and a keen interest in lasting design.
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As a young adult, Matthew left his home in Amarillo, Texas to pursue a career in dance. In 1978 he was accepted into the prestigious School of American Ballet in New York City. During his training at the school, he worked in an antiques shop where he continued to cultivate his interest in the decorative arts. He went on to dance professionally for five years with the Los Angeles Ballet. After leaving the ballet he went back to school to study graphic design and worked in that field for a number of years. But it was in 1989 that he returned to his first love and opened an antiques shop in Pasadena, California. The nearly ten years of owning Matthew White Antiques proved to be a period of education and artistic growth, allowing for a deeper understanding of the world of decorative arts. It wasn’t long before the collectors who frequented his shop insisted that Matthew design the rooms in which his treasures would be placed.
Matthew serves on the board of Save Venice Inc. – an American non-profit that restores superb examples of Venetian art and architecture in Venice Italy. His first book: Italy of my Dreams – An American Designer’s Real Life Passion for Italian Style shares his love of the architecture and fine and applied arts of Italy. He is active in the revitalization and preservation of the hamlet of Hillsdale NY, and has restored two historic buildings there that house his own Hillsdale General Store and HGS Home Chef, a kitchen store and cooking school.
FRANK WEBB
“What makes you happy?” It’s the first question Frank asks a client, and it’s what he thinks good design should deliver. While the answer can take some digging, he enjoys playing Sherlock Holmes, and relishes the moment when the clues all add up and a unique design vision emerges. Although it’s serious, exceptionally detailed and demanding work, he also believes that getting to the happy place has to be equally fun and rewarding.
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Since 2004, Frank Webb has teamed with interior designer, author and antiquarian, Matthew White in their multi-disciplinary design firm, White Webb, LLC. Based in New York City, the firm specializes in residential interior design, but has also undertaken successful expansions into furniture design, art installations, retail and more.
Like his design partner, Frank enjoys working in a variety of styles, focusing on architectural appropriateness as the foundation for his design work. Where he differs, however, is in his orientation as a modernist, favoring streamlined forms, innovative materials and the application of new technologies to the design process. By incorporating a blend of modern and classic style, the design duo has won rave reviews and seen their projects published in nearly every national shelter magazine, as well as numerous local and international outlets.
Frank holds a degree in international economics from Georgetown University’s School of Foreign Service, as well as a certificate in international business from Nijenrode, the Netherlands School of Business. Prior to entering the design world, he had a career in finance, culminating in his role as a Managing Director at JP Morgan Investment Management. He also serves as an Advisory Board member for Africa.com, a website dedicated to presenting the best of the African continent, where he oversees content pertaining to African arts and culture.
KACIE DEMAIO
Kacie DeMaio joined the White Webb team in 2014 and has advanced to the role of Senior Designer. She prefers not to play favorites between the classical influence of Matthew White and the modernist approach of Frank Webb, but deeply appreciates the seemingly effortless blend they cultivate. In her work, she values the importance of rules to the design process but embraces a touch of boundary-pushing to create the exceptional.
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Even from a young age, she can remember being moved by great architecture and design. At the old Yankee Stadium, she was wowed by the crescendo of anticipation when passing through a compact and quiet tunnel to the wide open, energized arena. At Grand Central Station, she was awed by the power of its scale and drama to draw the eye upward. With these early inspirations in mind, she brings a mindfulness to her design about the importance of movement through a space and the opportunities to create magic. And she never underestimates the power of a ceiling!
Kacie holds a BS in Interior Design from Philadelphia University. Her initial training in commercial design honed a reverence for design documentation and project management as critical components to successful execution. Her subsequent decade plus of experience in residential and product design have acquainted her with an array of artisans and artists, who bring daily inspiration to her work.
When she’s not dreaming up floor plans or furniture designs, you might find her playing on the softball field, posing in her local yoga studio, or experimenting in the kitchen. Determined to maintain her title of “cool aunt,” she devotes considerable energy to the ongoing bemusement of her three young nieces.
What People Are Saying
They are masters at getting inside our heads and hearts. Despite our tastes and needs changing over the many years we’ve worked with White Webb, they always manage to understand what we can’t always express and to create homes that suit our family perfectly.
Full of creativity but devoid of drama, this team has been my go-to for almost a decade. They are awesome collaborators, who get the job done and make it fun.
Their attention to detail is flawless – in design and execution. I remain consistently wowed and overjoyed by what they created for me. Did I mention they’re also some of the nicest people you’ll ever meet?
They have a very special talent for marrying comfort with great design. In each of the very different homes they’ve created for me, I feel like I live in an incredibly inviting work of art.